How Google treats rankings when indexing your site

If you are struggling to find the answer as to how to improve organic search, a relatively easy and smart move is to repurpose old contents and give them a brand new look. You might even be able to install them via a plugin for your CMS. Recently, I came …

more ...

Reasons why you cannot learn 301 redirects well

It's an easy fix, yet an important one since it can lead to ranking penalties under Google's Panda algorithm if there are too many internal search results in Google's index. Oftentimes, a communications plan for an individual brand emphasizes a single objective. To help boost your business' profile on the …

more ...

Reasons that people rely on metrics

Big companies typically have data rooms and multiple infrastructure and development teams managing all layers of their underlying IT architecture. A search champion's mindset is not to think, "We did that one thing and so - yeah, cool - we did SEO." A one-dimensional approach seeking to game the search engines or …

more ...

Combine responsive design and SERPs for Supercharged SEO

Certainly, you can use a nickname, a distinct e-mail address, or telephone extension to track communications that come from a board or group. Topical search engines are focused on a specific topic. Try using several cities, in different parts of the UK as a basis for further exploring on your …

more ...


Carve out time for concentrating on keyword density

If you build too many links or build them too quickly, it will look suspicious, and you could face a penalty. Concrete pictures instill a higher level of recall than abstract images because they allow the image to be stored in the brain with both visual and verbal elements. Lets …

more ...

heading

Voice search is used on simple searches, information and navigational, not yet transactional searches. Therefore it is competitive to rank for informational and navigational searches. However, paying unrelated or spam websites for links is a violation of any search engine's Terms of Service, and it can get a site banned …

more ...


Optimize for people

Google likes to see pages that are rich in information and filled with original content. By now, you should be convinced that you want to be on the top of the SERPs. It never hurts to be #1 in the natural search results Would an inexpensive rocking horses do the …

more ...

Create content about SEO campaigns

Also, promote your brand across all the social media channels to grab attention. The strength of the appeal constitutes another key factor when using a fear approach. Did you know that Beverley Grammar school is the oldest in England? In Linux Quota past, these directories were abused, so the search …

more ...

What you should have asked your teachers about white hat SEO

While your page might look stunning and be full of awesome videos and exciting things for your audience, it might not be coded in such a way as to be practical to grab the attention of search engine web crawlers. With the popularity of this service growing, local SEO will …

more ...

Let's follow mobile search best practise

Examples of locally relevant authorities might include local news sites, neighborhood associations, or organizations exclusive to your area. The next level of the IMC pyramid adds database and direct response marketing programs, personal selling, trade promotions, consumer promotions, public relations efforts, and sponsorship programs. Search engines place a lot of …

more ...

Takeaway tips for page rank

They also create an avenue for new traffic to visit your website.: Throughout the years, SEO has changed substantially. Don't just jump past this opportunity and say it can't be done.Create a Unique Selling Position for your product or service. I'm not a big fan of manufactured goods. I …

more ...



Who else wants to know the mystery behind keywords ?

Doing the same thing over and over again will make your strategy stall (and might drive you crazy at the same time). Most people get SEO wrong, because they focus on what they think search engines want instead of focusing on the user. Onpage optimization (AKA on-page SEO) refers to …

more ...

Analyse your existing javascript

Permission marketing materials should be relevant to consumers. These words include free shipping, click here, buy, purchase, shop, search here, visit here, etc. Be careful in monitoring your comments and delete those which you think are linked to spammy sites or to the blogs which are not of your niche …

more ...



Adjust your appearance in search by utilising page rank

The ways that people convert on mobile are a lot different than how they convert on a desktop. The customer journey has totally changed. Even though Google's algorithm has matured, many pages have not, and are still using repetition-based keyword rules. The key to long-term growth is testing and then …

more ...


Great ideas about white hat SEO to share with your colleagues

Large firms with 100,000 employees experience needs that differ from mid-size firms and smaller companies employing 100 or fewer individuals. Maybe you hear of a hot new service offering pay-for-play content placement or easy reviews in the app store. It's one thing to optimize your site in its current …

more ...

Short Story: The truth about blogs

Now, in modern SEO, we have to do really really good content to earn those quality links. We've known for a while that Google isn't the way people find content anymore. Audiences live on social, and it's the primary source of new information. Still, the new era of search has …

more ...

Turn your plugins into a high performing machine

Search engine rankings are determined by search engine algorithms. One of the most important things you should focus on is building your email list. It's not just the most efficient way to keep in touch with your followers, it's also platform independent so you're not exposed to algorithm changes. This …

more ...




How does Duck Duck Go deal with metrics

There is a similar function in Google Webmaster Tools. Make sure all your website images have alt tags to describe them to search engines. Verify with all of the stakeholders the desired outcome and goals from the migration, its scope, as well as resources and timings to be able to …

more ...



Small but important things to observe about local search

When carried out properly, guerrilla marketing becomes a powerful marketing weapon. Spend more time on it than you would a typical piece of content. A landfill of click-bait headlines that don't offer any kind of practical advice - sure, they look good from the outside, but as soon as you've clicked …

more ...


Top trends in walled garden sites to watch

Customers are looking for answers to their questions - it's that simple. If not, then you need to create timeless content that will always give value to your readers. Instagram, a mobile photo and video social sharing network owned by Facebook, recently enjoyed an explosion in popularity leading to more than …

more ...